Idealware just published a new article of mine, on a subject that comes up whenever I teach workshops for small nonprofits: "Why not use Excel as my donor database?" The article, Back Away from that Spreadsheet: Why Excel Isn't a Donor Database is available now, and offers some good … [Read more...]
Taking Advantage of a Crisis
Although some recent news stories have reported postive economic signs, the outlook for the nonprofit sector still looks bleak. Target Analytics' Index of National Fundraising Performance for the first quarter of 2009 had nothing but bad news. All key metrics declined for the index as a whole for … [Read more...]
Email Bounce Codes Decoded
If you send mass email messages, you probably see a lot of bouncebacks that look like this: Remote host said: 550 SC-004 Mail rejected by Windows Live Hotmail for policy reasons. So what the heck does bounce code "550 SC-004" mean? The Email Experience Council's Deliverability Roundtable … [Read more...]
Creating Strong Passwords
The recent theft of confidential documents from Twitter's Google Docs account points out the dangers of insecure passwords. NTEN's blog discusses the details of the break-in and lessons we should learn from it. The chief lesson: good passwords are key to good security. A 2007 NTEN post … [Read more...]
Twitter Hacking and Cloud Security
The front-page headlines read "Hacker steals Twitter's confidential documents," but the real story isn't about Twitter — it's that the stolen documents were stored online, "in the cloud." This could happen to any nonprofit or company storing data this way. As we've seen … [Read more...]
NTEN’s Online CIO Conference in September
Want to build your IT leadership skills without a travel budget? Our friends at NTEN are launching a 2-day virtual conference for nonprofit IT leaders. I'm thrilled to see this. I think there's a big need for a "mini-MBA" for nonprofit chief information officers (CIOs), particularly … [Read more...]
July 21: How Can You Measure the Value of Social Networking?
The Chronicle of Philanthropy is holding another in its series of free online discussions on social networking. This time their guest will be social media guru Beth Kanter (you may know Beth from her eponymous Beth's Blog — and if you don't, you should). What: What's the Payoff? How … [Read more...]
Podcast: How to Use Facebook to Attract Supporters and More
As we've noted previously, The Chronicle of Philanthropy has been running a series of online discussions on how nonprofits can use social media tools. In addition to these open discussions, the Chronicle has been conducting a series of recorded interviews. In the latest, Allison Fine interviews Joe … [Read more...]
Facebook Causes: Not a Cash Cow (Yet)
The recent analysis of giving through Facebook Causes by The Washington Post was not encouraging. It found that only a fraction of the 179,000 nonprofits that signed up for the Causes application have brought in even $1000, and only two have brought in over $100,000. A recent survey published by … [Read more...]
Optimize Your Web Pages
Do you know about Google's Website Optimizer? It's a free tool that allows you to test how different versions of the same web page perform. The Chronicle of Philanthropy published a brief article (subscription required) describing how the Leukemia and Lymphoma Society's Team in Training program … [Read more...]
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